Because In10sity provides consulting and strategic planning as part of its array of services, this is your single stop for everything from idea to execution for your new website and digital marketing strategy. Our experts will help you assess your current situation, identify target audiences, and create a new strategy so everything is on target from the very start.
Want to know more? Give us a call at 888-483-2383 or start the process by getting a quote.
Our team at In10sity has an outside view of your organization, enabling them to get a fresh take. We’ll create an assessment that’s a snapshot of your current marketing efforts, and then give you a report with opportunities and recommendations for improvement. Our comprehensive review looks at overall branding, corporate identity, image consistency, online channels, media buy optimization, and more.
The second step in the process is to take the snapshot provided by the assessment phase and use it to identify your purpose, goals, strengths, weaknesses, opportunities, and threats. Our strategic planning team will use key discoveries from this process to help you develop a marketing mission to achieve the identified goals. Next, we will help you with an action plan and budgeting, or if you prefer, you can take the plan in-house at this point. Our strategic plans are created with flexibility so any marketing practitioner can implement them.
Analytics & Measurement
Throughout the strategic planning process, In10sity will be implementing measures and analytics so you can get hard data on what works and what doesn’t. It’s very easy to measure the impact of most digital marketing if you plan ahead, and what we do is no exception. We build the necessary tracking mechanisms right in at the beginning, making it simple to review a campaign later.
If your goal is to get more foot traffic to a retail location through an integrated online campaign, we'll ask you what point-of-sale system you have so we can program it to accept redemptions. If your goal is to increase lead conversions from your pay-per-click campaign, we'll install Google Analytics, create benchmarks, and measure the results against the benchmarks until your campaign is getting the results you want.
Social Media Strategy/Policies
We’re sure you already know, at least theoretically, how important a good social media marketing strategy is. Something this important to the health of your business should be left to experts! At In10sity, we know how crucial it is to have a solid plan in place before execution. A flawed or rushed social media plan can do more damage than none at all.
We have a staff of experts specializing in helping clients in sensitive industries, such as healthcare and finance. We’ll create internal usage policies, approval and workflow processes, and more.
Whether it is the inPower Content Management System or a custom programmed solution, we stand behind our applications and marketing programs with professional training and 24/7/365 phone support. Our training can be done on-site in a classroom setting or remotely via a webinar. Whatever the case, you can rely on In10sity to provide you with the training you need to succeed.